January 29, 2019

What Can A PEO Do For You?

Juggling too many HR tasks? Read how a PEO helped one HEA member. Two years ago, Mark Sabre, OD, of Minneapolis, Minnesota, found himself between […]
January 29, 2019

Walking Through The PEO Steps

By Lorie Lippiatt, OD, Executive Vice President, Professional Strategies To learn more about how the Healthy Eyes Advantage (HEA) partnership with Insperity works, I went […]
January 29, 2019

Four Steps To Incorporating Nutraceuticals Into Your Practice

Kimberly K. Friedman, OD, FAAO Welcome to the first in a series of real-life practical solutions you can use in your practice today. My goal […]
December 16, 2018

A Solution For Your Education Needs

Continuous education is a necessity for every professional, particularly in this day and age of rapid technology and product advancements. At the same time, competition […]
November 28, 2018

Year-End Incentives For Major Purchases

Section 179, which specifies tax advantages for capital purchases, is now a permanent part of the IRS code, with the deduction level set at $500,000, […]
November 28, 2018

Solution Pathways To Efficiencies And Profitability

In response to the challenges that many independent eye care professionals (IECPs) face, Healthy Eyes Advantage has developed five Solution Pathways that deliver a simple […]
March 12, 2018

Streaming Video And Your Practice

Lights, Camera, Action… What is live streaming video? It’s internet content that is delivered in real-time. That is, as events happen. It’s also one of […]
March 12, 2018

Surprisingly Low-Cost Way To Market Your Optical

Why break out of your marketing routine to delve into social media? The main reason to get social is this marketing medium’s incredibly low cost. […]
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